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The Business of Podcasting

Steve Lubetkin

Steve Lubetkin is the Managing Partner of The Lubetkin Media Companies, an award-winning producer of documentary style radio, TV and other multimedia content distributed over the Internet as podcasts. He is also a nationally published writer and photojournalist, he is a member of the Online News Association, Radio & Television Digital News Association (RTNDA), National Press Photographers Association, the Society of Professional Journalists, and the Professional Photographers of America.

In this episode, we hear from Steve who is one of the co-authors of The Business of Podcasting: How to Take Your Podcasting Passion from the Personal to the Professional, which focuses on the business aspects of producing audio programs for the Web.

Unlike other podcasting books that delve into the mechanics of creating a podcast, The Business of Podcasting describes the business side of podcasting: how to position clients’ expertise through podcasting, the best business models, how to find clients, contracts, legal reviews, and much more.

The book is now available in trade paperback at this link - https:// www.createspace.com/5546346 and it is also on the Amazon Kindle, for instant purchase and download.

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