Lauren Davenport is the Founder and CEO of The Symphony Agency, an award-winning full service marketing agency in St. Petersburg. Since 2009, she has helped both local and publicly traded companies expand their online presence through the power of online marketing. Lauren's passion for discovering what makes a company unique helps her build lovable brands that help companies grow.
Lauren shares with the audience how she began her business in College in Tennessee when Facebook still required a .edu email address to be a member. She began to help local businesses get exposure via this new tool of social media and was selling a new service to people who did not fully understand what they were buying and why they needed it. From college, she continued to develop her brand and services and decided to re-locate to St. Petersburg and today Symphony Agency features over 20 employees with many clients and products.
In this interview, you will learn about:
1 - How she overcame age discrimination being a young entrepreneur in the marketing business
2 - Why she chose St. Petersburg to re-located out of the entire Country and the opportunities she sees in the area
3 - SEO - lots of good information about how to optimize your website for search engines including discussions on tags, keywords, and the Google/Bing Webmaster portals which help get your website found easier by the search spiders.