Everyone has a story and those who know how to tell it well share a distinct advantage in business over others. In this episode, learn how our guest, Kate Paine, uses this technique to develop the brands of her clients and how you too can benefit from sharing your story!
Kate Paine helps executives and entrepreneurs stand out online so they become a recognized authority in their marketplace, and a respected asset to their company and clients. She uses her journalism and marketing background to tease out her clients’ compelling story and position them as an expert or industry thought leader both online and off. Discovering an individual's story makes her expertise uncommon in the world of online personal promotion.
She’s an expert on using LinkedIn as a powerful personal branding platform, speaks at national marketing conferences, and teaches LinkedIn for corporate sales training. She is also a volunteer faculty member – teaching how to leverage LinkedIn for The Honor Foundation(.org) in Virginia Beach. THF is a nonprofit, which provides an intense career development program for Navy SEALs and individuals in the Special Forces community who are transitioning from their active duty military service and into a civilian career.